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	<title>Online Dating Advertising &#187; banner ad research</title>
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	<description>Tips and Ad Options for Online Dating Sites</description>
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		<title>Banner Ads Influence Search Behavior</title>
		<link>http://www.onlinedatingadvertising.com/advertisingresearch/banneradssearchbehavior.html</link>
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		<pubDate>Tue, 11 Aug 2009 23:08:04 +0000</pubDate>
		<dc:creator>Joe Tracy</dc:creator>
				<category><![CDATA[Advertising Research]]></category>
		<category><![CDATA[banner ad research]]></category>

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		<description><![CDATA[(Online Dating Advertising) A study by iProspect has found that banner advertising influences search behavior, making it important for online advertisers to use banner ads with search advertising and vice versa.
According to the study, the effectiveness of banner ads should be measured through search behaviour as much as by click-through rates, a survey from iProspect [...]]]></description>
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